Fredo Wang: the StifMeister

What the hell is the point of painting "pussy wagon" on the tailgate of this Dodge truck? For the longest time, some Dodge truck trims were called "Power Wagons."  Then Chrysler started calling their trucks "Dodge Ram."  A couple years ago, they dropped the "Dodge" in favor of simply "Ram."  With that history as a backdrop (notwithstanding the whole "ram"/"[just try to] dodge [the] ram" innuendo), what do we think the message is? 25347